… In fact, a company's ethicality is measured predominantly with these dimensions in many CSR lists in the markets … 33 The moral exclusion concept is closely related to the moral brand avoidance concept as broadly discussed in anti-consumption literature …
CITATION STYLE
Kucuk, S. U. (2019). Antecedents of Brand Hate. In Brand Hate (pp. 49–86). Springer International Publishing. https://doi.org/10.1007/978-3-030-00380-7_3
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