Creating Facebook: A Study of Online Conflict and Conviviality

Abstract

In introducing the new concept of context design, this book draws on data collected as part of a research project titled Creating Facebook. This introductory chapter outlines the aims and rationale of the book, explaining the issues it addresses and how it draws upon an empirical survey and interviews into the giving and taking of offence in order to explore and illustrate these issues. The chapter also provides the academic context for our investigation of online interaction, situating the book within the rapidly developing field of language and social media studies, and in relation to work on media ideologies and media ecology. Keywords: