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Book Chapter

Business Plan Example

  • Funk T
Apress, (2013), 225-233
DOI: 10.1007/978-1-4302-4408-0_12
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Abstract

Think of your social media effort as a business within a business. As you would with a start-up business or a major internal initiative, write up a project charter and business plan for your …

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APA

Funk, T. (2013). Business Plan Example. In Advanced Social Media Marketing (pp. 225–233). Apress. https://doi.org/10.1007/978-1-4302-4408-0_12

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