Effectiveness of Smartphone Application for the Development of Youth Anthusiasm to Malay Culture

Abstract

This study will measure the effectiveness of Malay cultural applications, by socializing Melayu.com web, then distributing questionnaires to them (young people / high school students), and will be able to find out what features are of interest to them. With this smartphone introduction application of Malay culture, it is expected to increase young enthusiasm towards Malay culture which is really beautiful if it is known and understood. After the socialization of 30 high school students, the results obtained that they are less interested in the application. Because it is not user friendly, not interactive and rigid. Eventhough they have interest in this Malay culture, they have not found an app or media that can attract attention. Thus, they ask if the application of Malay culture can add game content later, eg War games using background and other elements related to Malay culture.