Usability analysis of website with unconventional layout

Abstract

It is a vision that internet bandwidth will continue to expand and there is more and more interactive multimedia being applied to websites. When users browse the website quickly, they only remember the unique characteristics of the website. However, a lot of research on web design has been conducted, yet there is no new research on the technique and usability of website with unconventional layouts. When users browse a website, they may feel frustrated with the complicated content and structure. Therefore, it is a challenge to create an innovative website with fine usability. This proposal will not only analyze the technique of the innovative website with unconventional layout, but also focus on the usability. The proposal is as follows: (a.) Catalogue the technique and focus on the style from the innovative website with unconventional layout. (b.) Analyze the usability of website with unconventional layouts. (c.) Generate and discuss the feedback from the users in regards to how they feel after browsing. Basically, the research is to be conducted by studying the recorded document theories, interviewing experts, focusing on certain website users, and other results. After this research is conducted, generalizing the principle of the website with unconventional layouts will take place. The result will be referred to by future web designers working in industries where such information will be of value to them. © 2011 Springer-Verlag.