CSR 2.0 as a New Metaphor

  • Visser W
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Abstract

The metaphor of 1.0 and 2.0 is explained as an appropriate analogy for the changes needed in CSR, drawing parallels with the evolution of Web 1.0 to Web 2.0. Key shifts described include the change from small scale, one-way-communication and standardised approaches to mass scale, interactive, user-generated solutions.

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Visser, W. (2014). CSR 2.0 as a New Metaphor (pp. 35–49). https://doi.org/10.1007/978-3-642-40874-8_4

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