A Parametric Analysis on the Improvisation of Customer Online-Shopping Attitudes and Behaviour Patterns

Abstract

In the current years the internet explosion of online-shopping has been increased. The internet stores are working 24 h, and business organizations use more technology to expand their marketing strategies and to identify online-shopping customer attitude. A successful shopping stores not only are based on well-designed websites but also some important factors to increased online-shopping. The paper discussed deals with some important factors for improving online-shopping attitudes and behaviour of individual customer.