ADVANCES AND CHALLENGES IN THE AUTOMOTIVE INDUSTRY: DRIVING TOWARDS SUSTAINABLE MOBILITY

Abstract

The digital transformation of the automobile industry linked with the new challenges of sustainable mobility, is generating important changes in the business models of automobile groups. The constant efforts to innovate in its vehicles and offer services associated with them are essential to guarantee its own sustainability. Automation, connectivity, electrification and shared mobility (ACES) are the four technological drivers of this sector and have been taken as a reference in this research to examine and learn how the main European automobile groups are addressing the global challenges associated with them. It is of special interest to offer this compilation of information that allows obtaining a current and well-founded vision of the advances in the sector, giving visibility to the commitment, effort and performance that these companies are carrying out. Likewise, the results obtained show different levels of integration and progress of the ACES factors in the automobile companies studied.