Digital Maturity Assessment – A Case Study

Abstract

The digital transformation is in progress; this exercise is very agile in the sense that it requires the adoption of one of the key precepts of agility and that supposes to include the digital transformation in an iterative and incremental logic. This can only be achieved if there is evaluation and adjustment accordingly. This is the focus of this study, the assessment of digital maturity, whose objective may vary depending on the stage at which this exercise is carried out, before, during, or after digital transformation. Nevertheless, it allows us to orient and sharpen our digital action and adapt it to the reality of the company. To do this, many digital maturity assessment models have been developed, which are reference frameworks based on assessment axes and indicators. In this study, we ask the question if these models can achieve the expected objectives, which are to (re) orient the company's digital strategy, knowing that they are developed according to a given vision of the digital transformation. We adopted an empirical approach to answer this question; after positioning digital maturity in the value chain of digital transformation, we conducted a field experiment focusing on a key axis of digital transformation, namely human resources. This case study to assess the digital maturity of an industrial company allowed us to make revealing recommendations on the opportunities and limitations of digital maturity models.