Operation Strategy as a Competitive Advantage in Hotel Industry

  • Teck T
  • Karuppiah N
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Abstract

This paper explores the role of operation management in Hotel industry in Malaysia. It explains the contributions of operation management as a strategic tool for attaining customers’ satisfaction as well as sustainability. It reveals some of the examples of hoteliers that have thrived on these concepts.

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APA

Teck, T. S., & Karuppiah, N. (2020). Operation Strategy as a Competitive Advantage in Hotel Industry. International Business Research, 13(2), 35. https://doi.org/10.5539/ibr.v13n2p35

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