Personalized ATMs: Improve ATMs usability

Abstract

Using customization in products and services is one of the important methods for obtaining customers' satisfaction. In this paper, the personalized ATMs have been introduced which as one of the objectives, using personalization and customization methods, improve the efficiency and simplicity of usage of the ATMs and enable the users to benefit from the machine commensurate with their needs. In this system, based on general information about users and the records of customers' activities in CRM system, the information and screens are displayed which are predicted to be most applicable for the customers. This system is able to provide services based on users' abilities in order to enable all the customers to acquire their needed services from the system in the shortest time duration and highest efficiency. © 2011 Springer-Verlag.