A dynamic rearrangement mechanism of web page layouts using web agents

Abstract

This paper describes a dynamic rearrangement mechanism of Web page layouts. The aim of this research is to provide webmasters or administrators with a means of determining easily the best suited content layout of their Web pages in a short period of time by automatically testing and relocating the contents with a trend of user actions. We will become able to modify dynamically the structure and layout of Web pages on the client browsers using the information of user behaviors. Our method provides the means of changing the contents inside or between Web pages and updating the contents on Web browsers, and it shorten the period of time for optimization. © 2009 Springer Berlin Heidelberg.