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Book Chapter

Management Answers to Pharmaceutical R&D Challenges

  • Gassmann O
  • Reepmeyer G
  • von Zedtwitz M
Springer Berlin Heidelberg, (2008), 123-157
DOI: 10.1007/978-3-540-77636-9_6
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Gassmann, O., Reepmeyer, G., & von Zedtwitz, M. (2008). Management Answers to Pharmaceutical R&D Challenges. In Leading Pharmaceutical Innovation (pp. 123–157). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-77636-9_6

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