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Journal ArticleOPEN ACCESS

The Role of Market Orientation and Organizational Innovativeness in Enhancing the Supply Chain Agility of Korean Apparel Firms

  • Yoon T
  • Koh A
  • Jin B
Journal of the Korean Society of Clothing and Textiles (2014) 38(5) 718-732
DOI: 10.5850/jksct.2014.38.5.718
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Abstract

This study investigates the effects of two organizational variables (market orientation and organizational innovativeness) and the interaction between these two variables on supply chain agility as well as examines the moderating effect of 1) firm size and 2) the extent of …

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APA

Yoon, T., Koh, A.-R., & Jin, B. (2014). The Role of Market Orientation and Organizational Innovativeness in Enhancing the Supply Chain Agility of Korean Apparel Firms. Journal of the Korean Society of Clothing and Textiles, 38(5), 718–732. https://doi.org/10.5850/jksct.2014.38.5.718

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