Abstract
The purpose of this study is to examine the influence of saving motives, positive experience on insurance purchasing decision with the inclination to purchase as mediation variable. …
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CITATION STYLE
APA
Mersis, K., & Silvi, M. (2019). Pengaruh Saving Motives, Kompetensi dan Pengalaman Positif terhadap Keputusan Membeli Asuransi dengan Kecenderungan Membeli sebagai Variabel Mediasi. Journal of Business & Banking, 9(1). https://doi.org/10.14414/jbb.v9i1.1512
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