The Concept of Cognitive Social Media and Cognitive Literary Studies

Abstract

The chapter elucidates the basic concept of cognitive social media, features, and identical semiotics of cognitive social media. While exposition of cognitive social media and literary studies, the author lays emphasis on how both the streams of knowledge require Big Data Analytics. Based on the conceptual background, the author computationally studied Shahid’s and Faiz Ahmad Faiz’s Poetry, translation as a medium of reformation, translation as cultural human capital using Atlas.ti, the software. The chapter hence responds to the questions of how and why Big Data Analytics should be practiced in the domains of Humanities and Social Sciences. To justify Big Data Analytics as a cognitive social and humane technique, the author demonstrated the ways to challenge the factors of failure BDA devising W5 Formula in BDA, interpreting the meaning of BDA, the seminal factors of BDA criticism, and types of analysis.