International alliances using cooperative relationships come in all shapes and sizes often under the rubric of strategic alliances. In this Chapter the types of international alliances, the motives and the logic behind such alliances are discussed.
CITATION STYLE
Morschett, D., Schramm-Klein, H., & Zentes, J. (2010). International Alliances. In Strategic International Management (pp. 279–299). Gabler. https://doi.org/10.1007/978-3-8349-6331-4_15
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