Understanding collective intelligence

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Abstract

In this post dot com era the web is transforming. Newer web applications trust their users, invite them to interact, connect them with others, gain early feedback from them and then use the collected information to constantly improve the application. Web applications that take this approach develop deeper relationships with their users, provide more value to users as they return more often, and ultimately offer more targeted experiences for each user according to his or her personal need. © 2012 Springer-Verlag Berlin Heidelberg.

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APA

Alag, S. (2012). Understanding collective intelligence. In Advances in Intelligent and Soft Computing (Vol. 113, pp. 5–22). Springer Verlag. https://doi.org/10.1007/978-3-642-25321-8_2

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