Sport Innovation: An Opportunity for Technology-Based Companies Stimulated by the Brazil Olympics

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Abstract

The aim of this chapter is to evaluate the innovation degree and environment of Brazilian technology-based companies that produce sports devices with the support of business incubators and government encouragement. The results show the low level of innovation in these companies, even though one can observe a positive set of government initiatives.

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Terra, B., de Oliveira, A. R., Almeida, M., Batista, L. A., dos Santos, J. A. N., Nogueira, J. A., & Martins, L. L. A. (2020). Sport Innovation: An Opportunity for Technology-Based Companies Stimulated by the Brazil Olympics. In Contributions to Management Science (pp. 41–68). Springer. https://doi.org/10.1007/978-3-030-29458-8_4

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