Prior studies on the relationship between corporate social performance and corporate financial performance are inconclusive. In the paper, we review 63 studies, and find (1) there are three methodology, which are empirical analysis, normative analysis and meta-analysis; (2) control variables, such as industry, size and risk, have been playing the important role in these studies; (3) different researchers discuss different stakeholder groups; (4) measures of both CSP and CFP are the complex phenomenon, and still uncertain. We assert that the variations of methodology, industries, control variables, stakeholder groups, and measures of both CSP and CFP should be responsible for the vexing relationship.
CITATION STYLE
Fu, G., & Jia, M. (2012). On the Reasons for the Vexing CSP-CFP Relationship: Methodology, Control Variables, Stakeholder Groups, and Measures. The Review of 63 Studies from 1990s. International Journal of Business and Management, 7(12). https://doi.org/10.5539/ijbm.v7n12p130
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