perspectivas de mobilidade urbana sustentável e a adesão ao modo cicloviário

Abstract

On the concepts of Sustainable Urban Mobility, the research seeks to characterize the bicycle as a means of transport, in the direction to form profile of the users and present challenges to the dissemination of this vehicle as a viable alternative mobility. Therefore, it was done descriptive research, with support in the qualitative approach through content analysis, and quantitative analysis, supported in descriptive statistics and Cluster Analysis. For analysis, we used data of 144 participants, collected through a questionnaire with closed and open questions. It was identified the formation of two clusters, and the cluster 2 indicates a higher percentage of young people of both sexes, fans of cycling, showing greater awareness of this public on environmental issues, because of the thematic spread in recent years. Still on the results, it identified the following obstacles to accession: The behavior of drivers (27%); the lack of infrastructure (25%) and urban violence (17%) were the most cited. It is considered that the cluster analysis, a comprehensive approach, contributes to the development of public policies for Sustainable Urban Mobility which considers the segmentation of users, so that protrudes more adherent shares to each profile, or increased awareness in reliance upon the values present in each cluster.