Ambigüedad Organizacional de la Planeación Estratégica. El Caso de la Universidad Autónoma de Sinaloa, región centro-norte

Abstract

This paper has the aim to determine the degree of influence of strategic planning in combating organizational ambiguity in the Autonomous University of Sinaloa in the north central region. The research is experimental and applies the Liker t scale as field instrument. Among the important findings, this research finds that the organization must seek to achieve the objectives and interests of its par ticipants to find answers more complete in strategic planning, which requires greater rationality, but in the described circumstances, it faces impor tant limitations, this means it can be fur ther away from meeting the goal with the actions taken, since the path followed to do so, is unclear.