This paper describes the techniques used to dynamically generate personalized Web catalog pages in a prototype toolkit for the creation of adaptive Web stores. We focus on the integration of personalization strategies for selecting the layout and content of the catalog pages, with Natural Language Generation techniques, used to dynamically produce the descriptions of products, tailored to the individual user.
CITATION STYLE
Ardissono, L., & Goy, A. (2000). Dynamic generation of adaptive web catalogs. In Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (Vol. 1892, pp. 5–16). Springer Verlag. https://doi.org/10.1007/3-540-44595-1_2
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