Prioritizing the Factors Which Affect the Selection of Hotels by Consumers Traveling for Vacation with Analytical Hierarchy Process (AHP) Method

Abstract

… These are; a) marketing stimuli which are controlled, planned and implemented by marketing units and b) peripheral/external stimuli which are predicated on the economic, political and cultural conditions of a society … The hotel being located in the city center 0.0 884 2 … 0 .0 904 …