The Focus of the Innovation of Family Firms in the Luxury Fashion Business

  • Giacosa E
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Abstract

… The intrinsic quality of the components is often the result of a marked innovation introduced by the family business, which is particularly evident in the luxury fashion market.The intrinsic nature of a luxury fashion product is nurtured both by careful and organized R&D activity and …

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APA

Giacosa, E. (2014). The Focus of the Innovation of Family Firms in the Luxury Fashion Business. In Innovation in Luxury Fashion Family Business (pp. 103–141). Palgrave Macmillan UK. https://doi.org/10.1057/9781137498663_5

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