Abstract
… designs following different stages need the involvement of marketing managers, … marketing designs and social media in all stages of the marketing process. The findings also suggest that it is important for managers and copywriters to consider the content of advertisements on …
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CITATION STYLE
APA
ALNefaie, M., Khan, S., & Muthaly, S. (2019). Consumers’ electronic word of mouth-seeking intentions on social media sites concerning Saudi bloggers’ YouTube fashion channels: an eclectic approach. International Journal of Business Forecasting and Marketing Intelligence, 5(1), 1. https://doi.org/10.1504/ijbfmi.2019.099000
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