The free messaging services offered by WhatsApp, spurred the onset of spam messages. These spam messages are plaguing the storage space and considered prosaic. Jio’s breakneck growth owing to the free 4-G services offered influenced the usage of WhatsApp in India. In this research paper, we aim to gauge the psychology behind sharing spam messages and analyze the indifference of people towards such messages. Dataset was collected for 18 parameters over varied age groups. Most of the data gathered are raw and anonymous which has further made the process of examining and analyzing the human behavior more vivid and deep. Data was garnered over various messaging apps like WhatsApp and social media platforms like Facebook.
CITATION STYLE
Gupta, A., Singh, S. K., Ahuja, K., & Gupta, A. (2020). Good Morning Turning to Spam Morning. In ICICCT 2019 – System Reliability, Quality Control, Safety, Maintenance and Management (pp. 1–11). Springer Singapore. https://doi.org/10.1007/978-981-13-8461-5_1
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