El proceso de comprometer pedidos de un paquete de productos integrado por productos del sector cerámico y productos complementarios: Part II descripción de la metodología de solución

Abstract

The globalisation, the increasing pressure of far East tile ceramic industries and the changes in the preferences of the customers, have converted the customer satisfaction in a key aspect for the European tile sector. In order to increase the customer satisfaction it is necessary to improve drastically the delivery and commercialisation functions. Within this context, the concept of "Product Pack" (P-P) arises as a mean to achieve product differentiation based on integral design and customer orientation. A P-P can be defined as a group of products that are complementary in its function and can be commercialised jointly. A methodology is proposed for a three levels structured solution in order to face any scenario in a reliable and efficient way within the P-P order compromising process in an Extended Collaborative Selling Chain (ECOSELL) domain, to achieve the following objectives: 1) to solve any scenario with different kind of dependence on due date and delivery place of the P-P components, 2) to take in consideration any either customer or network preference (satisfaction function) regarding due date and delivery place for the P-P, 3) to reduce the complexity of the global problem by splitting it in various sub-problems, 4) to coordinate the different supply chains involved in a P-P delivery, and 5) to combine the calculation of different availability levels in the extended collaborative supply chain (Available-To-Promise (ATP), and/or Capable To Promise (CTP), and Deliver To Promise (DTP)).