Human factors design research with persona for kids furniture in Shanghai middle-class family

Abstract

There is a huge market for Chinese kids furniture, which, however, is still designed on the level of traditional Ergonomics. The paper, targeted at Shanghai middle-class family, analyzes the correlation between the needs, purpose, behavior and viewpoints of multi-users, based on the data collected through Ethnography. With many factors such as family structure, environmental factor and educational notion taken into account, it constructs user segmentation of multi-users' kids furniture in terms of persona and accordingly gives suggestions on Human Factors Design of kids furniture. © 2013 Springer-Verlag Berlin Heidelberg.