Vaccination against misinformation: The inoculation technique reduces the continued influence effect

Abstract

The continued influence effect of misinformation (CIE) is a phenomenon in which certain information, although retracted and corrected, still has an impact on event reporting, reasoning, inference, and decisions. The main goal of this paper is to investigate to what extent this effect can be reduced using the procedure of inoculation and how it can be moderated by the reliability of corrections’ sources. The results show that the reliability of corrections’ sources did not affect their processing when participants were not inoculated. However, inoculated participants relied on misinformation less when the correction came from a highly credible source. For this source condition, as a result of inoculation, a significant increase in belief in retraction, as well as a decrease in belief in misinformation was also found. Contrary to previous reports, belief in misinformation rather than belief in retraction predicted reliance on misinformation. These findings are of both great practical importance as certain boundary conditions for inoculation efficiency have been discovered to reduce the impact of the continued influence of misinformation, and theoretical, as they provide insight into the mechanisms behind CIE. The results were interpreted in terms of existing CIE theories as well as within the remembering framework, which describes the conversion from memory traces to behavioral manifestations of memory.