Implied truth, complementary media practices, and successful atomized activism in China

Abstract

While much research stereotypes mass media in authoritarian contexts as mouthpieces of the ruling party, we argue that successful social media–driven activism also requires the support of mass media, even in authoritarian contexts. To investigate the roles of social media and mass media on collective mobilization, we analyzed a case in Guangzhou, China, and conducted in-depth interviews to conceptualize the interconnected relationship between social media and mass media from the perspective of resource mobilization. Findings reveal that social media facilitated the mobilization of participants by providing less fungible and timely resources at the initial stages of collective action. However, it is the more fungible and enduring resources provided by the mass media that sustain the intensity of external pressures to the government. The complementarity between social and mass media in atomized collective action in China is in essence the configuration between exclusive and monopolized resources mediated by a middle-ground discursive mode—“implied truth.”.