Study of web date-mining technology in the electronic commerce application

Abstract

The article introduces the Web excavation technology that uses a Web log framework and database data mining, and it analyzes the methods of the Waikato environment for knowledge analysis (WEKA) mining tool to a simulation e-commerce sites in the process of data mining and its key techniques, discusses the Web data mining for e-commerce sites, the importance finally points out the development trend of Web mining and the existing defects of mining tool, the paper proposes developing intelligent, and popularization of the reality of mining tool and necessity [1, 2]. © 2013 Springer-Verlag.