Skip to main content
Book Chapter

Political Party Advertising and Marketing Strategies in the 2015 UK Election

  • Dermody J
Palgrave Macmillan UK, (2016), 67-83
DOI: 10.1057/978-1-137-58440-3_5
N/ACitations
Citations of this article
4Readers
Mendeley users who have this article in their library.
Get full text

Cite

CITATION STYLE

APA

Dermody, J. (2016). Political Party Advertising and Marketing Strategies in the 2015 UK Election. In Political Marketing and the 2015 UK General Election (pp. 67–83). Palgrave Macmillan UK. https://doi.org/10.1057/978-1-137-58440-3_5

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free