Robustness analysis of naïve Bayesian classifier-based collaborative filtering

Abstract

In this study, binary forms of previously defined basic shilling attack models are proposed and the robustness of naïve Bayesian classifierbased collaborative filtering algorithm is examined. Real data-based experiments are conducted and each attack type's performance is explicated. Since existing measures, which are used to assess the success of shilling attacks, do not work on binary data, a new evaluation metric is proposed. Empirical outcomes show that it is possible to manipulate binary rating-based recommender systems' predictions by inserting malicious user profiles. Hence, it is shown that naïve Bayesian classifier-based collaborative filtering scheme is not robust against shilling attacks. © Springer-Verlag Berlin Heidelberg 2013.