Two Experiments Testing Order, Interaction, and Absolute Effects of Esteem Support Messages Directed Toward Job Seekers

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Abstract

Two experiments were conducted to extend research on the Cognitive-Emotional Theory of Esteem Support Messages by examining order, interaction, and absolute effects of emotion- and problem-focused esteem support in the context of the job search. Participants were presented with an esteem support message and rated its perceived effects on their job-search state self-esteem and self-efficacy. Study 1 participants (N = 228) were college students seeking post-graduation employment. Study 2 participants (N = 268) were adults in the community with experience seeking full-time employment. Results of both studies revealed that a message that addressed the esteem threat and contained problem- or emotion-focused content was rated as more effective than a message that failed to address the esteem threat and contained neither form of content. Mixed-focused messages were rated similarly to messages containing only high emotion-focused content, though some differences between the samples emerged. No order effects were observed in either study.

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Shebib, S. J., Holmstrom, A. J., Summers, M. E., Clare, D. D., Reynolds, R. M., Poland, T. L., … Moore, S. (2020). Two Experiments Testing Order, Interaction, and Absolute Effects of Esteem Support Messages Directed Toward Job Seekers. Communication Research, 47(4), 541–571. https://doi.org/10.1177/0093650219831813

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