The Innovator: Boosting Resource Efficiency

Abstract

This chapter presents the case study on innovation in the production of resource-efficient devices. Following the structure of the previous case study chapter, it first introduces the industry branches (home appliance and ICT products) and subsequently covers the role of consumer and environmental interests, the track record of industry influence and ongoing policy discussions. Further, Eckert analyses industries’ strategies in the regulatory process. A key finding is that home appliance producers seek binding energy efficiency standards in order to avoid free-riding and achieve market coverage, while the ICT industry mostly argues against regulatory requirements on the grounds of technological innovation and market incentives. Both industry branches take a cautious stance towards more encompassing, binding requirements on resource efficiency throughout the life cycle of their products.