Skip to main content
Journal ArticleOPEN ACCESS

The effects of mood state on the information processing of advertisement

  • Ohtomo S
  • Takeshima K
  • Hirose Y
Journal of Human Environmental Studies (2010) 8(2) 123-132
DOI: 10.4189/shes.8.123
N/ACitations
Citations of this article
N/AReaders
Mendeley users who have this article in their library.

Cite

CITATION STYLE

APA

Ohtomo, S., Takeshima, K., & Hirose, Y. (2010). The effects of mood state on the information processing of advertisement. Journal of Human Environmental Studies, 8(2), 123–132. https://doi.org/10.4189/shes.8.123

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free