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A Holistic View

  • Griffiths C
  • Soruç A
Springer International Publishing, (2020), 197-211
DOI: 10.1007/978-3-030-52900-0_13
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Abstract

The article focuses on the importance of customer relationship management (CRM)-based commerce platforms to improve the supply chain transparency of manufacturers' operations. Topics include the advantage of increasing the level of engagement with customers among companies, use of digital technology, and revenue growth.

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APA

Griffiths, C., & Soruç, A. (2020). A Holistic View. In Individual Differences in Language Learning (pp. 197–211). Springer International Publishing. https://doi.org/10.1007/978-3-030-52900-0_13

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