DIGITAL TRANSFORMATION OF PUBLIC MANAGEMENT OF UKRAINE'S REGIONAL ECONOMY IN THE CONTEXT OF THE COVID-19 PANDEMIC: FOREIGN EXPERIENCE, UKRAINIAN REALITIES

Abstract

For Ukraine, the digital economy is of great importance and will allow it to take a worthy place among the developed economies of world countries. The authors of the article analyzed the issues of public management of the regional economy of Ukraine in the context of the COVID-19 pandemic and digitalization of the economy, and also studied the experience of foreign countries in resolving this issue. The aim of the study was to investigate the negative processes that accompany Ukraine's economy at the regional level in the context of the coronavirus pandemic and the global economy in this situation, as well as the potential of regional digital instruments to overcome and eliminate the harmful economic consequences of the COVID pandemic. 19. The authors of the article paid special attention to the study of the negative impact of the coronavirus pandemic on the banking system, investment activities, and small business. Based on the study, the main mechanisms of economic development at the regional level with the introduction of digital economy technologies in the context of the COVID-19 pandemic, taking into account its negative consequences and preventing them in the future. The result of the study was the generalization of foreign experience in regulating public governance of the regional economy in the COVID-19 pandemic, taking into account Ukrainian realities, and providing proposals for developing mechanisms for digital economy development at the regional level, taking into account the world by finding practical solutions to overcome and eliminate the negative consequences of the COVID-19 pandemic.