The Effect of Digital Literacy on the Consumption of Digital Content among graduate Students of Shahid Bahonar University of Kerman

Abstract

Life in today's world is not possible without access to information. Information and related technologies cover all walks of life in the present age. The purpose of this study is to assess digital literacy and consumption of digital content and to investigate the relationship between them among graduate students of Shahid Bahonar University of Kerman in the academic year of 2019-2020. According to the number of people in the statistical community (nearly 6000 people), according to the Cochran table, only 360 people in the community were selected as a sample by simple random sampling and based on the availability and interest in participating in the study. Two questionnaires were used to collect data. The first is the translation of the standard questionnaire of Dundee University, which was prepared for conducting research on digital literacy, and the second questionnaire was developed by a researcher and developed with the cooperation of experienced and expert professors in this field. The reliability of the questionnaires was calculated using Cronbach's alpha method and the result indicates that the questionnaires have a high reliability. The research findings indicate that all components of digital literacy, i.e. cooperation and sharing of digital content, information retrieval, quality evaluation of information (online interaction and online tools), information management and information and understanding and participation in digital activities among Graduate students of Shahid Bahonar University of Kerman are average. Also, the four components of digital content consumption, including infrastructure, level of access and retrieval, the rate of consumption of digital content and templates are in the middle level and the component of consumption management is below average. The results show that there is an increasing (direct) and significant relationship between the components of understanding and participating in digital activities, information retrieval, collaboration and sharing of digital content, information management and information with the consumption of digital content. But there is no significant relationship between the component of quality evaluation of information (online interaction and online tools) and the consumption of digital content.