THE ROLE OF TECHNOLOGICAL, ORGANIZATIONAL AND ENVIRONMENTAL FACTORS IN THE ADOPTION OF HALAL WAREHOUSING

Abstract

It has been a rapidly emerging trend for companies to achieve a halal certification for their business processes. In this regard, halal warehousing plays a vital role in the company's halal certification process. Therefore, this research aimed to identify motivating factors for the organizations to implement halal warehousing in Pakistan's food manufacturing and supply industry. The data for this study is gathered from the supply chain professionals working in the Pakistani food industries-a total of 142 valid responses received through a structured questionnaire. Structural Equation Modelling (SEM) is used to analyze the data. This study reveals that all the variables of Technology, Organization, and Environment (TOE) have a significant impact on halal warehousing. In the organizational context, top management support plays an essential role in halal warehousing implementation. The findings of the study may assist halal food manufacturing and raw material providers to implement halal warehousing in their businesses. Furthermore, governmental support for the implementation of halal warehousing is vital.