Item-based collaborative filtering with attribute correlation: A case study on movie recommendation

Abstract

User-based collaborative filtering (CF) is a widely used technique to generate recommendations. Lacking sufficient ratings will prevent CF from modeling user preference effectively and finding trustworthy similar users. To alleviate this problems, item-based CF was introduced. However, when number of co-rated items is not enough or new item is added to the system, item-based CF result is not reliable, too. This paper presents a new method based on movies similarity that focuses on improving recommendation performance when dataset is sparse. In this way, we express a new method to measure the similarity between items by utilizing the genre and director of movies. Experiments show the superiority of the measure in cold start condition. © 2014 Springer International Publishing Switzerland.