Business modelling and convergence

Abstract

This chapter discusses the interrelationship between the concepts of convergence and business model. Examples of product, industry and content convergence are provided and definitions are discussed; the chapter also elaborates upon the similarities and differences between convergence and previously existing business phenomena. Further, the concept of business model is introduced and defined; the current state of business model as a field of research is presented and discussed. Finally, the chapter evaluates the fit between business models and different types of convergence.