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Corporate Social Responsibility – Customer Expectations and Behaviour in the Tourism Sector

  • Adlwarth W
DOI: 10.1007/978-3-642-10829-7_13
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Abstract

This paper presents the results of a study, describing consumer’s expectations regarding Corporate Social Responsibility in tourism in connection with concrete requirements regarding tourism offers as well the actual travel behaviour. To be more specific it is about holiday travels of German tourists with at least one overnight stay in the tourism year 2007/2008.

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APA

Adlwarth, W. (2010). Corporate Social Responsibility – Customer Expectations and Behaviour in the Tourism Sector (pp. 101–109). https://doi.org/10.1007/978-3-642-10829-7_13

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