Unlocking the Wheel: Insights into Shared Micromobility Perceptions and Adoption on Campus

Abstract

Prior to implementing a shared micromobility system, it is crucial to carefully consider its design and features. Through consulting with stakeholders, system designers must determine the types of vehicles to be included in the shared fleet, which should align with local usage patterns. Additionally, shared micromobility planners must develop an operational concept that reflects local application scenarios. This study examines attitudes and opinions towards shared micromobility, as well as usage intentions and purposes for different types of shared micromobility vehicles such as pedal bikes, e-bikes, e-cargo bikes, e-scooters, e-mopeds, and e-cabin scooters. Additionally, we investigate preferences for free-floating and station-based shared mobility systems. This research links these findings to demographic characteristics, attitudes, and travel behavior. The analysis contributes to the field by understanding perceptions towards shared micromobility, characterizing potential users and non-users, and identifying preferences for certain operational concepts and types of shared vehicles. These insights can be used to design and implement a customized and user-centered shared micromobility system.