Dynamic community structure in online social groups

Abstract

One of the main ideas about the Internet is to rethink its services in a user-centric fashion. This fact translates to having human-scale services with devices that will become smarter and make decisions in place of their respective owners. Online Social Networks and, in particular, Online Social Groups, such as Facebook Groups, will be at the epicentre of this revolution because of their great relevance in the current society. Despite the vast number of studies on human behaviour in Online Social Media, the characteristics of Online Social Groups are still unknown. In this paper, we propose a dynamic community detection driven study of the structure of users inside Facebook Groups. The communities are extracted considering the interactions among the members of a group and it aims at searching dense communication groups of users, and the evolution of the communication groups over time, in order to discover social properties of Online Social Groups. The analysis is carried out considering the activity of 17 Facebook Groups, using 8 community detection algorithms and considering 2 possible interaction lifespans. Results show that interaction communities in OSGs are very fragmented but community detection tools are capable of uncovering relevant structures. The study of the community quality gives important insights about the community structure and increasing the interaction lifespan does not necessarily result in more clusterized or bigger communities.