Artificial intelligence and interaction design for a positive emotional user experience

Abstract

Technological progress boosts the object’s functional performance. Artificial intelligence encourages more than the achievement of the function: the delivery of services. However, as much complex and sophisticated the technology is, when the user’ experience is not enjoyable and pleasing the artefact tends to be neglected by the user and forgotten by the market. An emotional user experience depends on the interactions that the artefact encourages which are offered to the user per physical and digital interfaces. At present, the user is more informed than he/she ever was and requests more than the efficiency, effectiveness and user-friendly interactions and expects the satisfaction and delight because of artefact use. The interactions boosted by artificial intelligence can operate as a settlement or a disruptive parameter to achieve a qualified experience. Emotional user experience challenges the discipline of Design as well as the performance of the professional. The aim of this paper is to highlight the importance of design oriented approach for emotional user experience stressing the opportunities offered by the assemblage of artificial intelligence to the artefact.