Consideraciones para el desarrollo de un sistema de evaluación de actividades académicas universitarias presentadas en formato audiovisual

Abstract

An assessment system is expected to be effective, valid, consistent and objective. There are increasingly more university activities in audiovisual format. Coinciding with an increase in practices, for years types of assessment in the Area of Communication studies are based on the evaluation of these materials, although there is no consensus on how to value them. The most widespread methods have been based in rubrics, although there is a trend to involve students into the process through peer evaluation.