Skip to main content
Book Chapter

Advertising on Social Media: The Reality behind the Ideology of “Free Access”: The Case of Chinese Social Media Platforms

  • Na Y
Palgrave Macmillan UK, (2015), 133-150
DOI: 10.1057/9781137478573_8
N/ACitations
Citations of this article
8Readers
Mendeley users who have this article in their library.
Get full text

Abstract

… of advertising on Chinese social media. I begin by examining the importance of advertising for the three Chinese social media … these social media platforms make profits from advertising …

Cite

CITATION STYLE

APA

Na, Y. (2015). Advertising on Social Media: The Reality behind the Ideology of “Free Access”: The Case of Chinese Social Media Platforms. In Reconsidering Value and Labour in the Digital Age (pp. 133–150). Palgrave Macmillan UK. https://doi.org/10.1057/9781137478573_8

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free