The purpose of the present study was to test whether or not a biodata inventorycould be used to measure service orientation within global entrepreneurial organizationsin Western and Central Europe. A concurrent validation strategy wasconducted consistent with the methodology previously presented by Schoenfeldt(1999). Within the samples of 403 and 295 non-American employees, the serviceorientation ratings were highly correlated with four scales: "Extroversion,""Openness to experience, " "Conscientiousness, " and "Agreeableness" and notsignificantly correlated with "Emotional Stability. " The findings suggest that fororganizational employee development and selection, service orientation may beeffectively measured by an instrument such as this one and therefore potentiallyimprove customer service management systems.
CITATION STYLE
Carraher, S., Carraher, S., & Mintu-Wimsatt, A. (1970). Customer Service Management In Western and Central Europe: A Concurrent Validation Strategy In Entrepreneurial Financial Information Services Organizations. Journal of Business Strategies, 22(1), 41–54. https://doi.org/10.54155/jbs.22.1.41-54
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